Regional How Ads Work: Facebook attempts to increase Mena digital advertising spend Social media users in the Middle East are the most engaged in the world and yet digital advertising spend in the region is among the lowest... Triska Hamid • 10 September, 2019 Facebook Advertising Digital Advertising
U.A.E Crowd Analyzer wins Startup Alley pitching competition at #DubaiLynx From left to right: Ahmed Saad CEO and Bahaa Galal CTO, happy winners. (Images by Maya Rahal). New startups need contacts, and the... Maya Rahal • 10 March, 2016 Exhibition Startup Alley Dubai Lynx
Regional Strategy, not technology, drives digital transformation [Infographic] It shouldn’t surprise anybody, but companies with coherent digital strategies do better than those focusing on individual technologies, a... Antoine Abou-Diwan • 09 September, 2015 digital adoption MIT Sloan Management Review deloitte
Regional Opportunity in MENA digital advertising [infographic] Internet advertising is the second largest method of advertising in the world, but MENA is yet to catch up. Global digital ad spending... Rachel Williamson • 13 July, 2015 MENA mobile advertising Digital Advertising
Maghreb Meet the entrepreneur who created Algeria's online advertising sector Few countries can boast that their number of internet users has gone from 1.5 million to 15 million in eight years, that they reached... Aline Mayard • 28 January, 2015 algeria Digital Advertising
Jordan Increase in new marketing companies reflects changing MENA advertising climate Since the early days of advertising, the rise of digital has made tracking consumer behavior all over the world easier than ever. The... Tala El Issa • 02 November, 2014 Digital Advertising Advertising
Now serving one billion ads per month, Hsoub looks to the future Hsoub, the web solutions company based in Egypt and the UK, whose mission is to develop online opportunities for people living throughout... Stephanie d'Arc Taylor • 05 February, 2014 palestine Hsoub Digital Advertising
Ignoring video marketing? These 11 stats reveal why you shouldn't Is your business leveraging video marketing? If not, you’re not alone. In fact, according to BIA/Kelsey, just 22% of U.S. businesses plan ... Wissam Dandan • 22 December, 2013 content Video Advertising SEO
4 simple reasons why a young digital agency in Lebanon is turning a steady profit Sometimes the startups seeing the most steady returns aren’t the ones that are popping up in the news, but just those with a solid model a... Glen Dalakian II • 24 October, 2013 CER Blog Developers
How the Arab world uses Facebook and Twitter during Ramadan [Infographic] During Ramadan, netizens tend to spend more time surfing the web, especially on social media channels. Engagement with regional brands in... Maya Rahal • 11 July, 2013 Digital Advertising Social Networks Social Media
Mobile advertising is on the rise in the Arab world [Report] Mobile advertising in the Arab world grew 68% last year, offering stronger revenue-generating opportunities for mobile startups in the... Ahmed Gabr • 22 July, 2013 mobile advertising Digital Advertising Advertising
5 predictions about the future of digital, from Arabnet Dubai Arabnet’s first Digital Summit in Dubai brought together the startup community and the digital media and marketing industries to hash out ... Kia Davis • 07 July, 2013 Digital Advertising Arabnet Innovation
Why Ahmed Nassef left Yahoo: A look at Telfez, his new social TV startup Ahmed Nassef, one of the Middle East’s early internet pioneers, announced last month that he has left his role as Yahoo! VP and managing d... Nina Curley • 04 July, 2013 Social TV Departures SmartTV
STC Ventures Invests $3 Million in Jabbar's Ad Network ikoo Regional advertising network ikoo has secured $3 million in investment from STC Ventures, a venture capital fund backed by Saudi Telecom... Nina Curley • 07 May, 2013 Jabbar Digital Advertising Digital Marketing
5 Takeaway Questions from Arabnet Beirut 2013 Despite the conflict next door, Arabnet Beirut managed to rally a good crowd this year for new debates on the state of tech... Nina Curley • 27 March, 2013 Online delivery Digital Advertising Advertising
How Hsoub Bootstrapped its Way to Success It’s not often that an Arab startup goes head-to-head with Google, but Hsoub is trying. In March 2011, Hsoub launched Hsoub Ads, a service t... Omar Aysha • 31 March, 2013 Digital Advertising Advertising Egypt
YouTube Enables Monetization for Egypt, the UAE, and Saudi Arabia: What It Means for Entrepreneurs YouTube has opened its Partner Program in Egypt, the United Arab Emirates, and Saudi Arabia today making it possible for casual users to... Nina Curley • 18 March, 2013 Video Advertising YouTube Digital Advertising
Twitter Finally Expands Ad Products To The Arab World. Is It Preparing for an IPO? Startups in the Middle East now have a new ad channel on the world’s favorite micro-blogging platform. In an event in Dubai yesterday, T... Nina Curley • 28 January, 2013 Digital Advertising Digital Marketing Expansion
Mobile App Nabd Offers Personalized News in Arabic With the abundance of news websites and a constant stream of article and video shares coming various social networks, online users can... Maya Rahal • 03 February, 2013 Arabic Content Digital Advertising Digital Media
Entrepreneurs of the Week: Marc Dfouni and Nemr Badin from Eastline Marketing [Wamda TV] More than 15 years after starting up Eastline Marketing, a digital media agency based in Beirut, today's Entrepreneurs of the Week,... Maya Rahal • 29 January, 2013 Advertising Digital Advertising Digital Marketing
Entrepreneur of the Week: Mansour Mansour Co-founder of Javna in Jordan [Wamda TV] Entrepreneur of the week today on Wamda is Mansour Mansour, an Endeavor Jordan entrepreneur, CEO of Javna in Jordan offering mobile media... Maya Rahal • 02 January, 2013 Advertising Digital Advertising Digital Media
Beirut Creative Cluster Works to Increase Collaboration Among Local Companies One year ago, the Beirut Creative Cluster (BCC) was just an idea developed by Berytech. Today, the cluster is set to become a hub for... Maya Rahal • 29 November, 2012 Animation Conferences Design
SocialWire Launches Optimized Ads for Facebook, Announces $2m in Investment Online advertising has yet to be proven very effective. Yet SocialWire, a company started in Istanbul by a Turkish entrepreneur, is out to... Nina Curley • 14 November, 2012 Digital Advertising Advertising Social Networks
3rd MYCONTENT Show in Dubai On November 27-28th, the 3rd MYCONTENT Show will bring together players from across the content and media industry in the Middle East and N... Wamda • 29 October, 2012 Animation Conferences Developers