Wellnesia to Indulge Dubai with New Spa and Beauty Hub In the Arab world, the web has been buzzing lately with sites offering flash sales, low prices and online booking, often for restaurants,... Maya Rahal • 09 January, 2013 Digital Marketing Ecosystem Health & Beauty
Souq in Egypt: Not Relinquishing its Crown Anytime Soon I visited the new challenger recently, so it was only fair I also visit the undisputed champion. The two companies I’m talking about a... Omar Aysha • 18 October, 2012 Daily Deals Demystifying E-Commerce Ecosystem
Kuwaiti Startup Yabila! Compiles Local Deals for MENA Consumers Yabila! is a mobile advertising platform serving as a daily guide for the latest offers, promotions, and new arrivals in MENA... Abdullah Alshalabi • 17 October, 2012 Advertising Daily Deals Digital Advertising
5 Tips for Winning Business as a Software Services Startup When you are a software services startup, business development is your lifeblood. In a country like Pakistan, where the development of... Jazib Zahir • 22 October, 2012 Negotiation Software Marketing
User Experience vs. Usability: How Can Startups Enhance Their Brand? When it comes to user experience and usability, both of these terms are still very new to this market, so it’s not surprising that people s... Amol Kadam • 22 October, 2012 Digital Marketing Ecosystem Marketing
Goodbye Mizado, Hello Jumia: Inside Rocket Internet's Newest Gamble in Egypt Jumia, the new online mall, launched with little fanfare in Egypt just over two months ago, the progeny of the German behemoth... Omar Aysha • 13 September, 2012 Rocket Internet Egypt Ecosystem
Foota Towels - Making Egyptian Towels Famous Egypt is famous for its cotton. The best towels in the world are also manufactured here, but there isn’t a recognised Egyptian towel b... Omar Aysha • 19 June, 2012 Design Marketing Fashion
Hold the Vegetables: How 'Now vs. Later' Affects Customer Choice If people typically watch a kung-fu flick or a trashy teen comedy on DVD before the documentary they rented several days earlier, it only... Knowledge @Wharton • 26 April, 2012 E-commerce Marketing
African Startup Launches SMS Marketing Platform For Businesses Three months ago, African entrepreneur Natalino Mwenda launched Rasello, the first platform allowing African small businesses to... Maya Rahal • 26 February, 2012 Mobile Marketing SMS
Global The Facebook factor: hacking social media for growth [Wamda TV] A business today with no social media presence is, frankly, an anomaly. Continuously, surveys show that the use of social media as a... Lucy Knight • 21 June, 2016 Step2016 Advertising Facebook
DIC Excellence Series: Become a Market Celebrity Dubai Internet City is hosting a talk titled “Become a Celebrity in Your Market” as part of their Excellence Series. The event will take pla... Wamda • 28 March, 2013 Marketing
Wamda Hosts Virtual Mentorship Session With Entrepreneurs from Gaza [Wamda TV] Gazan Entrepreneurs are not only faced with the tough obstacles of building a startup, but also the turmoils and political... Wamda • 02 April, 2013 Mix n Mentor Team Marketing
How Turkish Jewelry Company Hazinem Plans to Enter the Middle East [Wamda TV] During the Webrazzi Summit, we chatted with Sevgi Soysal from Hazinem, a Turkish jewelry e-commerce company. Soysal told us about the... Wamda • 12 December, 2012 E-commerce Marketing Scaling
Marwan Ziadat from Darebni TV Talks about the First Online Training Program in the Region [Wamda TV] [Arabic] During the ArabNet 2012, we spoke to Marwan Ziadat, CEO and co-Founder of Darebni TV, about how the idea started, what are their... Wamda • 30 November, 2012 Arabic Content Arabnet Art