Regional The rise of the micro influencer Social media influencers in the Middle East and North Africa (Mena) region command some of the highest fees in the world, but their... Thought Leadership • 14 March, 2019 Branding Social Media influencer marketing
Regional The growing influence of influencer startups Like new players in an old game, influencer startups are beginning to find their ground in the region’s digital marketing... Archana Menon • 16 November, 2017 Social Media influencer marketing Facebook
Global Beyond classic marketing tools: how to contract with social media influencers This article is an edited crosspost with SME Law. The classic advertising scheme is evolving, with classic advertising strategies ceding... Suhaib Hammad • 07 June, 2017 Social media influencers Marketing digital influencer marketing
Regional Way to grow: 4 vital skills for 2017 [Opinion] With 2017 around the corner, it’s time to learn a new set of strategies, sharpen your skill-sets, and get ready for the challenges... Ehsan Jahandarpour • 29 December, 2016 Growth hacking white hat links content marketing