Global Startup advice: Creating a brand identity that resonates Lucy Bradley is the founder of Plug Communications There are so many aspects to consider when you are building a business; not... Thought Leadership • 24 October, 2022 Branding
Global Startup advice: Should you humanise your brand? Islam Gouda is a marketing professional who is currently working at the federal government in Abu Dhabi Brands are living beings;... Thought Leadership • 19 May, 2021 Branding
Palestine Gamiphy raises six figure investment in pre-Series A Palestine-based user engagement and retention platform Gamiphy has raised its pre-Series A investment round led by Ibtikar Fund with... News • 28 January, 2020 Gamification engagment retention
Regional The rise of the micro influencer Social media influencers in the Middle East and North Africa (Mena) region command some of the highest fees in the world, but their... Thought Leadership • 14 March, 2019 Branding Social Media influencer marketing
Global What I Know about hotels’ online reputation: PwC’s Martin Berlin Online payments are playing an increasingly more paramount role in the hotels and hospitality industry. Increasing online bookings are... Rana Freifer • 02 October, 2017 WIK PwC Hotels
Lebanon The Most Successful & Daring Brand Experiences Allow Taika Ström founder Egle Karalyte to introduce you to some of the most successful & daring experiences brands... Wamda • 19 July, 2017 Branding Workshop Taika Ström
Lebanon Branding Workshop: uncovering & defining your story Aching to tell a more compelling story about your business, product or personal brand? Can't seem to attract the type of clients/work... Wamda • 19 July, 2017 Branding Workshop Taika Ström
Lebanon Branding & Customer Experience Workshops ‘Branding Workshop: let's dive deep & uncover what's your brand all about’ will be taking place on Thursday June 8... Wamda • 02 June, 2017 lebanon Workshop Branding
Regional In defense of brand design If you’re a struggling entrepreneur trying to manage a tight budget, take a look at your spreadsheet. Where does design fall on your... Dana Ballout • 01 September, 2016 Design Logos Branding
Regional 5 ways to build your brand strategy on social networks Launched earlier this year, Brand US Social (BUS) has already made quite an impact on the social and digital media scene. A London... Pamela Kesrouani • 16 December, 2014 strategy Branding Social Media
Lessons in branding from the UAE This article has been cross posted with Wharton@Knowledge. Tucked away in the northernmost part of the United Arab Emirates (UAE), Ras... Knowledge @Wharton • 06 August, 2014 INDUSTRY EMIRATES uae
DIC Excellence Series: Understand the Power of Personal Brands in Career Advancement and Recruitment Dubai Internet City is hosting a talk titled “Understand the Power of Personal Brands in Career Advancement and Recruitment” as part of thei... Wamda • 19 November, 2013 Branding Social Media
5 common PR mistakes to avoid at your startup One of the hardest things about putting together a startup is actually putting down what makes you great, different, fascinating and... Alexander McNabb • 06 August, 2013 Branding PR Marketing
