On March 25-28, 2013, the British Council and Beirut Creative Cluster, in partnership with Skillset Media Academy Wales, are running their first cross media workshop in Lebanon. The course will take place at Berytech’s new venue Beirut Digital District.

Cross Media, also known as Multiplatform or Transmedia Storytelling, is a media property, service, story or experience distributed across media platforms using a variety of media forms such as television broadcasts, online videos, mobile phones, and downloaded podcasts.

The 12-hour programe will be led by Erica Wolfe-Murray, Founder of Lola Media; James Mullighan, arts and film consultant, producer and commentator; and Patrick Roberts, design and communications consultant, who will draw on extensive experience of developing companies and individuals in the creative industries sector through their consultancy roles.

Participants will be divided into small groups for toolkit, case study and production sessions to:

• Gain a new perspective on their creative business;
• Gain an understanding of innovation tools for business within and outside their own sector;
• Increase productivity locally and globally;
• Understand working across different skill sets;
• Be able to communicate and inspire new ideas for cross-platform working. 

The course invites Lebanese entrepreneurs and content developers working across the creative and cultural industries (film, TV, publishing, performing arts, advertising/communications, video games/interactive entertainment and media), with at least 3 years experience working in the sector.

For more information or to register, click here.